MODELED EXAMPLES

Pick the scenario that looks like your spend.

Each example has its own page you can share or run traffic to. All are modeled from the efficiency patterns we see across YouTube, social video and CTV, not audited client results.

YOUTUBE IN-STREAM

CPV cut 32% in one quarter

National DTC brand

Quarterly spend: $250,000
Savings found: $80,000
Your share (50%): $40,000

See the breakdown

CTV / OTT

Same reach, lower effective CPM

Regional retail chain

Monthly spend: $120,000
Savings found: $27,000
Your share (50%): $13,500

See the breakdown

SOCIAL VIDEO

Creative fatigue caught early

Retail marketplace

Quarterly spend: $62,000
Savings found: $18,400
Your share (50%): $9,200

See the breakdown

MULTI-ACCOUNT VIDEO

Savings across 9 client accounts

Independent media agency

Annual spend: $1.4M
Savings found: $146,000
Your share (50%): $73,000

See the breakdown

YOUTUBE IN-STREAM

CPV down 38% on high-intent injury searches

Motor vehicle accident attorney

Monthly spend: $500,000
Monthly savings found: $190,000
Your share (50%): $95,000

See the breakdown

SOCIAL VIDEO / META

$62,500 a month back on the same reach

Insurance carrier

Monthly spend: $250,000
Monthly savings found: $62,500
Your share (50%): $31,250

See the breakdown

YOUTUBE + CTV LAUNCH

Premiere week reach held, CPV down 29%

Global film and TV studio

Campaign spend: $3,000,000
Savings found: $640,000
Your share (50%): $320,000

See the breakdown

SOCIAL VIDEO + CTV

Ticket-driving video at a 34% lower CPM

Regional golf tournament

Event spend: $180,000
Savings found: $46,000
Your share (50%): $23,000

See the breakdown

See how pricing works